Madinah, Saudi Arabia – 1 July 2026: Rua Al Madinah Holding, a PIF company, has announced its joining of the United Nations Global Compact, the world’s largest global initiative dedicated to advancing corporate sustainability and responsibility practices. This step reflects the company’s commitment to adopting international principles that support sustainable development and strengthen societal goals.
Through this step, Rua Al Madinah Holding joins a network of more than 20,000 companies worldwide, reaffirming its strategic direction to align its development projects with leading international best practices. This contributes to advancing the objectives of Saudi Vision 2030, particularly in the areas of sustainable urban development and quality of life.
Rua Al Madinah Holding adopts a distinctive approach that supports environmental sustainability and integrates its concepts across its development projects. This includes delivering modern urban planning solutions, implementing designs that promote efficient resource utilization, and enhancing the quality of the surrounding urban environment. The company also employs a range of innovative technologies aligned with global smart city standards, which contribute to elevating the quality of life for visitors to Madinah and its guests, with sustainability representing a key strategic pillar of the Kingdom’s vision.
On this occasion, CEO of Rua Al Madinah Holding, Eng. Ahmed Al Juhani, emphasized that joining the United Nations Global Compact represents an important milestone in the company’s journey and reflects its commitment to embedding the Compact’s ten principles within its corporate strategy and operational culture. These include areas such as human rights, environmental protection, labor, and other fields, and ensuring their application across its operations.
Eng. Al Juhani further noted that Rua Al Madinah Holding will work on participating in initiatives and collaborative projects that support the United Nations Sustainable Development Goals, contributing to creating a sustainable developmental impact aligned with the nature of its projects and its role in advancing infrastructure, urban planning, and the real estate investment and development sector in Madinah.
For his part, Executive Director of the United Nations Global Compact Network in Saudi Arabia, Mr. Faisal Alazib, stated: “Rua Al Madinah Holding’s joining represents a valuable addition to the Global Compact network in the Kingdom and reflects notable progress in adopting sustainability concepts within its urban development projects. This direction will contribute to advancing progressive development models that support the transition toward more sustainable cities and reinforce the role of the private sector in creating positive regional impact. We look forward to working with the company to further strengthen this direction and expand its impact.”
Rua Al Madinah Holding is committed to issuing periodic reports outlining its progress in implementing the Compact’s principles, further enhancing transparency and corporate governance.
The United Nations Global Compact was officially launched in July 2000 as a voluntary United Nations initiative aimed at encouraging companies and organizations worldwide to adopt responsible and sustainable policies and practices, and to actively contribute to achieving the Sustainable Development Goals at both local and international levels.
Rua Al Madinah Holding is one of the key initiatives of the Public Investment Fund in the real estate development and investment sector. The company focuses on modern urban planning and the development of diverse and comprehensive development and investment projects in Madinah, contributing to enhancing development momentum, driving national economic growth, and supporting local content.